Addpro Network -Digital marketing and Creative agency

Unsurprisingly, Instagram is an outstanding platform for brand awareness. Instagram has 1 billion monthly active users, and 500 million of those users are engaging daily on the platform. Those users are not just engaging with their friends. They are engaging with brands too, and they do so ten times more than they do on Facebook. Instagram’s sponsored posts are a fantastic way to get more reach, build your followers, and establish brand awareness. Getting more followers as a business means that you could get more engagement, more traffic, and indeed, more sales. In this blog post, I will show you how your brand can use sponsored posts on Instagram, how to create them, when you should use them, and how they are different from other types of Instagram Ads. What are sponsored posts on Instagram? Sponsored posts on Instagram are organic posts on-platform that you then pay to promote. When you do this, you are not creating an entirely new ad with the same creative. You

Landing pages are crucial to modern digital marketing campaigns. Unlike the past when just a website was enough to strengthen your outreach program, getting mileage requires focused attention at various levels, today. Your prospective customers are everywhere, using multiple devices with dwindling attention. In such a scenario, it is important to capture leads with the help of targeted landing pages that are quick to capture leads. Landing pages are really important and 48% of the marketers create dedicated landing pages for each marketing campaign. A landing page is designed with just a single aim- to capture a lead by persuading a visitor to interact with call-to-action. Functioning as a standalone page, landing pages serve as a destination for visitors who choose to click on your pay-per-click or similar campaigns. Getting Landing Pages Right: Why Landing Page Optimization is Hard? Landing pages aren’t a new phenomenon and marketers have been using them for