Posts

How your company's logo influences purchases decisions

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Your company’s logo is the visual figurehead of your brand, so it’s important to get it right. Whether intentional or not, every detail of your logo will influence people who see it. That's why nothing should be arbitrary. In fact, it’s in your best interest to make sure that every logo design choice is intentional and communicates the message you want to convey because thoughtless design choices lead to misleading or confusing logos. What follows is a deeper look at the psychology of logo design, in terms of fonts, shapes, lines, colors and composition -- and how these elements affect your logo's influence on customers' purchasing decisions. The psychology of fonts  Fonts have a  psychological   impact on people. The emotion they generate is directly tied to the shape of the letters and our  psychological response to those shapes . Most important in anyone's font decision is certainty that the company...

USERS NO LONGER HAVE TO GO TO THEIR GOOGLE ACCOUNT PAGE TO ACCESS PRIVACY CONTROLS

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Google updated its user privacy controls, allowing users to delete their search activity — and control the ads they see — directly from the Google Search home page both on desktop and the mobile web, as well as from the Google Search iOS app. As long as a user is signed into their account, they will be able to access their search data without having to go to their Google Account page and click through to the “Personal info & privacy” settings. On the mobile web experience, “Your data in Search” will be a persistent menu item on the home page as well as on results pages.   Why search marketers should care While this latest update from Google is a step in the right direction in terms of user privacy, advertisers could be impacted in two ways. First, it’s now easier for users to delete and control their search data, making it more difficult to target ads to them. Second, users will be able to react more quickly to ads they don’t want to see. One could argue that such ...

WHY CONTENT MARKETING IS CRUCIAL IN TODAY'S DIGITAL MARKETING

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Regardless you are running an online or offline business, digital marketing will bring the surprising results for its success. While talking about the digital marketing, we cannot ignore the content marketing. Content has become an indispensable part of the digital marketing. And it is not only the content that is created for the advertisements, but the articles and blogs are also a part of it. Along with the attractive ads, people want to get the required information about the products and services through the high-quality and well-organized content. The need of content strategy An effective approach towards content marketing not only drives traffic to the website, but it also brings an increase in the sales. Lead generation, brand recognition, reputation and customer development are some other benefits that you can get through the content marketing. However, in order to get all these benefits, you need to develop a well-thought content strategy. This strategy will defi...

How Digital Revolution is Opening Up New Opportunities for Entrepreneurship?

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A revolution swept us up when we started talking digitally, on social media; when ideas on digital platforms transformed into mammoth businesses with enviable returns; when hidden talent did not depend on a reality show to be globally recognized and applauded – that’s when it became a Revolution. Today the digital revolution has encompassed all age groups and in all fields of Business, Entertainment & Entrepreneurship. The scenario has changed in recent times -all due to the digital revolution. The struggle to come up with a feasible business idea is still constant but marketing the business to people located far and wide has become very easy. Audience: With the digital outreach, targeting specific audiences and wide geographical audience reach has become easy to a large extent if such an audience is also digitally connected. You can market your product or service to correct audiences at just a touch of a button.   Collaboration & Innovation: The world being ac...

How Digital Revolution is Opening Up New Opportunities for Entrepreneurship?

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A revolution swept us up when we started talking digitally, on social media; when ideas on digital platforms transformed into mammoth businesses with enviable returns; when hidden talent did not depend on a reality show to be globally recognized and applauded – that’s when it became a Revolution. Today the digital revolution has encompassed all age groups and in all fields of Business, Entertainment & Entrepreneurship. The scenario has changed in recent times -all due to the digital revolution. The struggle to come up with a feasible business idea is still constant but marketing the business to people located far and wide has become very easy.  Audience: With the digital outreach, targeting specific audiences and wide geographical audience reach has become easy to a large extent if such an audience is also digitally connected. You can market your product or service to correct audiences at just a touch of a button.   Collaboration & Innovation: ...

Call Addnetit and get the best online shopping website for your business

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Addnetit develops a ubiquitous, authentic and an impregnable e-commerce website instilled with the essence of business objectives to serve effectually the essentialities of their targeted audience.  Online shopping can be effective only if it satisfies the visitor’s experience in the same manner as in physically shopping.  Therefore, Addnetit , the E-commerce Web design company in Chennai ensures that all the features included in the web store are made with enhanced techniques that are simple and comfortable to use and navigate.  We build an excellent channel for the easy payment gateway and provide the visitor a perfect user experience of browsing products, varieties, offers along with single-step checkout process. Give a ring today and realize your vision of an extraordinary web store with us. How is the Implementation process followed by the Ecommerce Web design company in Chennai? The E-commerce Web design company in Bangalore first comprehends to the ...

Do you own a universal compatible website?

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By owning a website alone is just not sufficient to enhance its reach among the multitude. It is vital that the product website should be used by people of all groups comfortably. This means that the website should contain features and functionality that are very easy to use and handle. It should also be compatible with any device used, such as for laptops, tabs, iPad, mobile sets etc. By implementing Wordpress software, it is possible to achieve a website of desired functionalities. It is also essential to develop a website through experts in Wordpress software. There are different marketing agencies that provide prominent service in Wordpress Web Development . Addnetit is the leading digital marketing agency in Bangalore that provides good service in WordPress development. What makes WordPress software so special? The Wordpress Web Development Company in Bangalore implements Wordpress software to develop a comprehensive website that provides feasibility of smooth navigati...